Friday, February 5, 2010
ZoozBeat from Sprite is a fun application for your iPhone and iPod touch, which you can download on the fruit companys appstore. With this application you can experience your dreams to become a rapper. Sprite has teamed up with some of the hottest rappers in the US to give consumers the lates
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Friday, February 5, 2010
As a part of Cokes sponsorship of the Winter Olypics the Coca Cola company decided to include mobile into the marketing mix. With the success of their mobile marketing campaign in the summer Olympics 08, they are confident that this is going to be a big hit.
Coke teamed up with NBC and created a m
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Thursday, January 28, 2010
Apple CEO Steve Jobs on Wednesday unveiled the iPad, the widely and wildly anticipated tablet-style computer that he called “a truly magical and revolutionary product.” “What this device does is extraordinary,” Jobs said. “It is the best browsing experience you’
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Monday, January 25, 2010
Though a rush is on for brands to engage with mobile campaigns these days, its becoming clear that many are neglecting to acknowledge some of the most important aspects of running successful campaigns- namely campaign analytics and overall campaign performance monitoring.
Bango today&nb
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Monday, January 25, 2010
Mobile apps are big business these days. Even though 2009 ushered in a wave of excitement and a rush of development for mobile applications, 2010 is set to be a breakout year in terms of marketers realizing the potential and overall usage by consumers.
A new report from DM2PRO and Quattro
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Tuesday, January 19, 2010
One thing that I am starting to realize, when looking at appvertising, is that its not only about creating a cool mobile app, you need to consider marketing that app as well to achieve the appropriate download rates. With this in mind we are starting to see cool app trailers pop up on You Tube and
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Monday, December 14, 2009
LG has submitted their ultra-thin netbook attempt to the Federal Communications Commission. The FCCs Report reveals pictures of the ultra-thin computer and should signal that the 11? netbook is coming to American shores soon.
The LG XNote LGX30 sports a thin, sleek design (a bit MacBook-esque, may
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Wednesday, December 9, 2009
The Ustream Live Broadcaster has just gone live in the App Store tonight and yes, it allows you to stream live video from the iPhone to the web. And yes, it even works over a 3G connection. And yes, its awesome. While one of the key features of the iPhone 3GS was video recording capabilities, that
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Wednesday, December 9, 2009
LG is partnering with Twentieth Century Fox and Lightstorm Entertainment to create an elaborate marketing campaign teeming with mobile components to help promote the much-hyped upcoming release of Avatar. Naturally, a high-gloss, CGI-intense adventure flick like Avatar warrants a similarly h
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Wednesday, December 9, 2009
Google has begun a massive mobile marketing campaign surrounding Place Pages, the small pages that display info for local businesses on Google Maps. Whats interesting is that the centerpiece for the campaign is the use of QR-Codes.Google is starting things off by sending QR-code decals to some 1
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